Andrew Rulnick

Andrew Rulnick

"I'm Andrew Rulnick, the Founder and CEO of DESIGNA. I worked four years for Go Daddy then two and a half years at TeleTech for Google! I've consulted for other companies like Reach Local, Gannett and have over ten years of SEO/SEM, AdWords, and Analytics experience. My education and experiences are in business, marketing, and management so I decided to create DESIGNA. A company geared towards solving all your SEO / SEM, analytics and design service challenges. We deal in the management of all the services and products needed to produce a successful marketing campaign(s) that consistently produces top dollar returns on ad spend. Nobody does it better than DESIGNA, many have tried only to realize they aren't prepared to service the middle market, your growing business! You want to expand with highly effective, targeted digital advertising or search engine and optimization? You've come to the right place! We're the best at advertising your business to make it grow, in the world. We've been a Google Partner since 2013. You can't beat you prices, products, or service, period!I work on all of our customers projects personally, I'm very responsive and you're welcome to call me with questions or to enquire about our services. Many of my peers and colleagues recognize me as an expert in SEO and Analytics, I just love working with Google products! It's honestly been a pleasure watching the industry grow and evolve as it has over the last decade. Find me on Google+ or follow me on twitter. Hope to hear from you soon!"

10 Tips for SEO in 2014 #2 – Provide Value

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Are you just publishing articles in hopes that you will rank on the first page of Google or are you actually publishing useful information that provide greater value to your visitors? If content provides little to no benefit to your reader, the odds of them considering useful, sharing it or following you is slim to none. It’s better to give too much than not enough.  It’s important to try sharing images, video and links to other useful information.  If you’re not building backlinks using anchor text then you’re clearly doing something wrong.  Careful not to pass too much PageRank by linking to too many external websites.  It’s okay to do once in a while, especially if the content is relevant and/or about your company but too much and you may do more harm than good.  My general rule of thumb is one external link for every ten internal links.  This is a good ratio to maintain the majority of the PageRank acquired through natural flow without coming off as useless spam.  From my experience, if you’re writing and creating original content about subjects you love, you’re ten times more likely to rank on Google.

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